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China: Revenue in Online Games Surges 36%
Source: shanghaidaily.com
Source Date: Thursday, January 24, 2013
Focus: Institution and HR Management
Country: China
Created: Jan 29, 2013

REVENUE in Shanghai's online game industry soared 35.8 percent in 2012, surpassing the national growth rate of less than 10 percent, the Shanghai Press and Publication Administration said yesterday.

The local online game revenue hit 19 billion yuan (US$3.01 billion) last year, and accounted for 31.6 percent of the national revenue, the SPPA said in an e-mailed statement.

"Shanghai has its own spotlight like the mobile game business," the SPPA said.

The city has leading firms such as Shanda and The9 developing mobile games. Some of the developers even distributed their mobile games to overseas markets, according to the SPPA. Shanda said its own-developed mobile game sold in South Korea has brought in a solid daily income of US$200,000, equal to a major computer game.

Comparatively, China's online game industry grew less than 10 percent in 2012 because of a lack of blockbuster game titles, according to Analysys International, a Beijing-based information technology research firm.

In 2012, Shanghai's online game exports exceeded US$200 million, double the exports in the previous year, according to the SPPA.

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