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China: Boost for Mobile Internet Industry
Source: shanghaidaily.com
Source Date: Wednesday, November 28, 2012
Focus: Institution and HR Management
Country: China
Created: Dec 04, 2012

SHANGHAI opened four new industrial parks, unveiling favorable policies alongside, to give the local mobile Internet industry a shot in the arm, officials said at an industry summit yesterday.

The city is hoping to lead China in the new sector by 2015, they told the Shanghai Mobile Internet Industry Summit.

Shanghai's mobile Internet industry revenue will hit 80 billion yuan (US$12.7 billion) by 2015, creating a total of 60,000 jobs, compared with 13 billion yuan now, according to the Shanghai Municipal Commission of Economy and Information Technology, the city's top IT regulator.

"Shanghai will establish itself as a leading city in the mobile Internet industry nationwide, and it has the conditions to achieve the target," said Zhu Zongyao, a senior official at the commission.

Shanghai launched the four mobile Internet industry parks in Xuhui, Huangpu and Baoshan districts and Pudong New Area yesterday. Firms in the park can enjoy favorable land rental rates and related subsidies.

Mobile Internet has become a catalyst to develop the information service industry in Shanghai and help the city complete its economic transformation into becoming more service-oriented, said Zhu Xiaoming, the professor of the China Europe International Business School.

Shanghai has a complete industry chain from chip designing, handset manufacturing, telecommunications networks to mobile entertainment and mobile payment, according to the commission's Zhu.

With improved broadband and Wi-Fi networks, Shanghai has unique advantages in developing the mobile Internet industry, China Telecom and China Unicom officials said.

Mobile payment, a convergence of online payment, cloud computing and wireless technology, represents the future, said Zhou Ye, president of China PNR, a Shanghai-based third-party payment firm.
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