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South Africa: Mpumalanga Online TV Changes Face of Media
Source: www.sanews.gov.za
Source Date: Thursday, October 09, 2014
Focus: Knowledge Management in Government
Country: South Africa
Created: Oct 09, 2014

True to the ethos of development journalism, MiTV promotes all forms of art, culture, heritage and social entertainment.

According to CEO, Clifford Mei, since the first clips went online in March this year, the station attracted over two million views.

The online TV is distributed across the web via Yahoo, Facebook, twitter and YouTube.

Communications Minister Faith Muthambi, who visited the station recently, said government was doing a lot to change the lives of the youth through the National Youth Development Agency (NYDA), which has supported the MiTV initiative.

“The majority of young people in this province have been transformed into absolute entrepreneurs, who are running successful companies, but the challenge is that there is nobody telling the nation these good stories,” she said.

“The era of our people attracting negative publicity should be over now, our people want to read their own success stories and as government, we are committed to make this a reality through reinforcing our good working relationship with both community and mainstream media,” she said.

Minister Muthambi mentioned the owners of MiTV and other young entrepreneurs in Mpumalanga who have been assisted by the NYDA to realise their dreams of starting businesses.

Some of these youngsters include Likazi, Collen Zwane of Mnandi Global Cleaning who provide detergents and cleaning services to the community and businesses in Mbombela.

The cleaning company, grew gradually after receiving funding from the NYDA to purchase stock. Another young person, Franklin Sias, has been running a pest control company three years ago with the view of improving his socio-economic status and that of unemployment and illiterate young people in Mbombela.

He now employs three young people.

Jephrey Mathungana of Makoroni Holdings Enterprises received R8 300 from the NYDA to grow his business which focuses on building materials.

“I am still operating from home, but since the business is responding positively, I’m busy preparing a new place where I will be operating with the two people that I’ve employed,” Mathungana said.
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