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Created Date: 10/1/2009 11:15:45 AM
Country: Africa
Focus: Electronic and Mobile Government, ICT for MDGs, Internet Governance
Status: In use
License: Open Source
Product Type: Software - Mobile
Target Users: TradeNet is aimed at the agriculture sector across Africa.
Developer Name: BusyLab
Product Url:
System Requirements: In order to use TradeNet, users need a mobile phone.
Description: TradeNet developed by the Ghanian software research and development business, BusyLab, is an innovative agricultural market software that targets the agriculture sector across Africa. TradeNet allows users to sign-up for SMS alerts for whatever commodities and areas they are interested in. Users can request prices which are provided in realtime on the network from many market enumerators that are active throughout 380 markets spread across the continent. Users can also indicate their areas of business and receive instant SMS alerts for offers to buy or sell as soon as anyone else on the network has submitted an offer via their mobile phones.

The service online allows analysts to plot trends of historical price data comparing markets and commodities. Countries can add international commodity prices, and generate special market reports that can be printed and pasted in local cybercafes and community markets. Individual users can setup their own free website with their own custom internet address to advertise their goods and offers. And farmer and producer groups can setup free websites to manage all these services and content for their members. Powerful integration with mobile phone operators allows anyone to target users and publish specific content to thousands of mobile phones across the continent.

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